Introduction
BX respects your privacy and is committed to protecting your personal data. This SMS Privacy Policy outlines how we collect, use, and safeguard information when you engage with us via SMS.
Compliance
Our SMS practices are designed to comply with applicable regulations including the Telephone Consumer Protection Act (TCPA), the CTIA Messaging Principles and Best Practices (https://www.ctia.org/the-wireless-industry/protecting-consumers/messaging-principles-and-best-practices), and UK GDPR.
Information We Collect
When you communicate with BX via SMS, we may collect:
Your mobile phone number
Your name (if provided)
Date, time, and content of SMS exchanges
Your mobile carrier and device metadata
Record of your consent to receive SMS communications
We may collect and store evidence of your consent when you provide your phone number through forms, email, or in-person communication with a BX representative.
How We Use Your Information
We use SMS data to:
Respond to enquiries and coordinate calls or meetings
Provide customer support
Maintain internal records of communication
Improve communication practices and service delivery
No Marketing Use
BX does not send marketing or promotional content via SMS. All messages are logistical or service-related in nature, based on existing or initiated contact.
Sharing Your Information
BX does not sell or share your personal information with third parties for marketing. We may share data with:
Service providers (e.g. 3CX) who enable SMS functionality
Legal authorities if required by law (e.g. court orders)
In the event of a business transfer (e.g. merger or acquisition)
Data Security
BX uses secure systems and authorised personnel to manage SMS data. While SMS is not a secure medium, we do not transmit sensitive or regulated data through it.
Data Retention
We retain SMS communication records only as long as necessary to fulfil the purposes described in this policy, or as required by applicable law.
Your Rights and Choices
You may opt out of SMS communication at any time by texting STOP or emailing privacy@bx.tech. You may also request access to, correction of, or deletion of your personal data as permitted under applicable law.
If you are a resident of California or another US state with applicable data privacy laws, you may have additional rights under those laws, including the right to request details about the personal data we collect or to request deletion.
Children’s Privacy
BX does not knowingly communicate via SMS with individuals under 13. If such contact is identified, we will delete all related data.
Changes to This Policy
We may update this SMS Privacy Policy periodically. The latest version will always be available on our website. We encourage you to review it from time to time.
Contact Us
If you have any questions about this policy or your SMS data, contact:
BX Ltd
privacy@bx.tech
+1 (509) 895 2001
Last updated: 09/06/2025